Gholong is a permissionless MeFT launchpad and exchange built for sports-led digital collectibles on Chiliz Chain.

Gholong is designed around a simple product thesis: a sports-led collection should not stop at minting. Launch, price discovery, liquidity, secondary trading, points, badges, community messaging, and reward participation should all connect back to the same collection lifecycle.

In the current app, that lifecycle is expressed through the Launchpad, Arena, Project, Marketplace, Exchange, Rewards, Dashboard, Squads, Stats, and optional AI Studio surfaces.

Gholong was built to solve the fragmentation that usually appears around digital collectibles. In many products, launch happens in one place, trading happens in another, token liquidity lives elsewhere, and community participation has no shared system behind it.

This app keeps those behaviors connected. A creator launches a collection, fans mint it on a visible curve, the collection graduates into MeFT liquidity, NFTs continue into marketplace activity, and participation is tracked through wallet-bound points, badges, discounts, staking, and community routes.

The product is also intentionally sports-led. The repo, language, routes, and mechanics all position Gholong around clubs, athletes, teams, fan groups, and sports communities operating on Chiliz Chain.

Gholong serves three primary audiences.

• Creators: clubs, athletes, teams, fan groups, and sports-led communities that want to launch a collection with its own lifecycle and post-launch utility.
• Fans: users who want to mint, hold, trade, sell back, redeem, and participate in rewards and community flows around a collection.
• Communities: organizers or participants who want collection-linked messaging, reward visibility, and participation systems to remain in one app.

The current repo exposes the following main product surfaces.

• Arena: Collection discovery across live, graduated, archived, and wallet-related views.
• Launchpad: Collection creation, supply selection, pricing setup, asset upload, and launch flow.
• AI Studio: Optional creator asset generation and packaging before handoff to Launchpad.
• Project: Collection route for minting, sell-back, redemption status, and collection-specific actions.
• Marketplace: Graduated NFT listing and buying under the protocol floor rule.
• Exchange: Post-graduation MeFT trading route.
• Stats: Analytics and protocol-wide visibility.
• Squads: Community participation and locker-room style messaging.
• Rewards: Points, badges, fee discounts, staking, and reward activity.
• Dashboard: Wallet balances, MeFT positions, owned NFTs, listings, and reward state.

The scope is important because the app is not just a launchpad, and it is not just a marketplace. It is a connected system where each route belongs to the same collection lifecycle.

A creator starts by connecting a wallet and entering Launchpad. From there, the creator can choose between two preparation paths.

• Direct asset path: the creator brings their own assets and metadata into Launchpad.
• AI Studio path: the creator uses Studio to generate or package assets, then sends the resulting package back into Launchpad.

Before launch, the creator should have the following ready.

• A connected wallet.
• CHZ for gas and launch transactions.
• A collection name and symbol.
• A supply cap between 20 and 12,500 NFTs.
• An initial price factor k for the bonding curve.
• Assets and metadata, either as a single artwork route or a numbered collection ZIP with matching metadata.
• Optional Fan Token and community linking if those integrations are part of the collection plan.

If the creator uses a collection ZIP, the backend validates that the metadata and media numbering align with the chosen supply before upload is accepted.

A fan usually enters through Arena, Project, Marketplace, Exchange, Rewards, or Dashboard. The minimum practical onboarding is simpler than the creator path.

• A connected wallet.
• CHZ for gas and participation.
• A live or graduated collection to mint, trade, hold, or follow.
• Optional interest in points, badges, fee discounts, staking, and community reward paths.

Once connected, a fan can move between minting, buying, selling, swapping, claiming, and participation tracking without changing products.

The app serves creators and fans differently, so it helps to show both paths side by side instead of flattening them into one story.

The product lifecycle currently works in five stages.

• Prepare the collection: A creator enters Launchpad directly or comes in from AI Studio with a prepared package. They set the collection name, symbol, supply cap, initial price factor, and asset path.
• Launch on the curve: The collection is launched on the approved bonding curve, and the live primary sale begins.
• Mint and participate: Fans mint NFTs on the live curve. Eligible actions can earn wallet-bound points. During the live phase, an owned NFT can follow the sell-back path at about 98% of current curve value.
• Reach graduation: When 80% of supply is sold, the collection reaches graduation. The reserved NFT-equivalent allocation is represented as MeFT liquidity and paired with the liquidity share of CHZ.
• Continue after graduation: The collection moves into MeFT trading, marketplace listing, ongoing rewards, and community flows. Graduated NFTs can also follow the redemption route when that project's vault conditions are active.

This sequence is the main backbone of the app. The routes differ, but they all point back to this same collection journey.

The following rules are already part of the repo's protocol, creator guide, fan guide, launch flow, and contract language.

• Chain: Gholong is built for Chiliz Chain and sports-led digital collectibles.
• Bonding curve: Primary mint pricing follows f(x)=k*x^0.1, where k is creator-defined and x is the NFT sale index.
• Supply range: A collection supply can be configured from 20 to 12,500 NFTs.
• Primary allocation: 80% of supply is sold through the live primary sale.
• Reserve allocation: 20% of supply is reserved for post-graduation liquidity.
• Fragmentation ratio: 1 NFT maps to 100,000 MeFT after graduation.
• Revenue split: Collected CHZ is allocated as 27.5% creator share, 2.5% treasury share, and 70% liquidity share.
• Sell-back path: During the live curve phase, owned NFTs can be sold back for about 98% of current curve value.
• Marketplace rule: Graduated NFT listings must respect the 2x protocol floor rule.
• Points controls: Points are wallet-bound, non-transferable, capped daily, and only awarded on approved eligible actions.

These mechanics matter because they explain how pricing, liquidity, post-graduation trading, and participation rules stay consistent across the product.

A Gholong NFT is not only useful during the live minting phase. After the bonding curve phase and especially after graduation, holding can still matter across trading, redemption, rewards, and utility systems.

• Marketplace optionality: A graduated NFT can still be listed and sold on the marketplace, as long as the listing respects the 2x protocol floor rule.
• Redemption path: If the collection has graduated into an active redemption vault and the vault is healthy, an NFT can be redeemed into MeFT instead of being listed or simply held.
• Claimable holder rewards: The holder reward system can distribute CHZ or token rewards to NFT holders, and claims are based on the weight attached to the tokens the wallet still owns.
• Weight-based advantage: The holder reward contract uses a default common weight of 10,000, rare weight of 20,000, and legendary weight of 50,000, so stronger NFTs can carry more claimable reward weight.
• Point boosts: Current holder utility adds point boosts for simply holding an NFT, with higher boosts when the wallet also holds a rare or legendary NFT, a badge, or a linked fan token.
• Fee discount advantage: Current holder utility also increases fee-discount eligibility, especially for legendary holders and wallets that also hold badges or fan tokens.
• Early access and voting weight: The holder utility contract marks holders, badge holders, and fan-token-linked wallets as early-access eligible and assigns voting weight based on boosted holder weight.

The repo currently shows a real holder utility model rather than a vague promise. Holders can keep exposure to marketplace upside, use redemption when available, claim reward pools, and benefit from utility boosts tied to NFT weight, badges, and fan-token-linked participation.

In practical terms, a holder is deciding between several paths: keep the NFT for long-term utility, list it on the marketplace, redeem it into MeFT when the vault is active, or continue using it as a stronger participation position inside the rewards system.

The app becomes easier to trust when the economic flows are explicit. Gholong has several different value movements, and they do not all happen at the same stage.

• Primary sale graduation split: When the primary sale reaches graduation, collected CHZ is allocated as 27.5% to the creator, 2.5% to the Gholong treasury, and 70% to liquidity.
• Marketplace sale fee: The marketplace contract currently defaults to a 2% marketplace fee on a successful sale when the fee router is active. The seller receives the sale price minus that fee.
• Marketplace fee routing: When routed through the fee router, marketplace CHZ fees are split 50% to platform treasury, 30% to community rewards, and 20% to liquidity support.
• Redemption fee: The redemption vault currently defaults to a 2% MeFT fee on the 100,000 MeFT redemption amount, so the user receives 98,000 MeFT and 2,000 MeFT is treated as the fee amount.
• Redemption fee routing: When the redemption fee router is active, redemption token fees are split 20% to platform treasury, 50% to community rewards, and 30% to liquidity support. If no router is active, the fee goes directly to the configured fee recipient.
• Fee discount contract: The fee discount contract lets users spend points for a time-based discount. The exact points required, discount size, and duration are configurable by contract terms rather than hard-coded into the docs page.

In other words, users are not entering a single one-time fee event. They are entering a lifecycle with different value movements at different points: launch and graduation, marketplace trading, redemption, and rewards distribution.

The most important split to understand at the collection level is still the graduation formula: 27.5% creator share, 2.5% treasury share, and 70% liquidity share. That formula explains where the primary sale value goes once the collection completes its curve phase.

AI Studio is part of the creator onboarding flow, but it is not the protocol itself. Its job is to help creators prepare assets before launch.

• Current role: AI Studio is a creator preparation surface, not a replacement for the Gholong protocol.
• Current modes: The implemented generation modes include Drop Art, Badge, Jersey, and Stadium.
• Current output boundary: Studio prepares assets and package data, then hands them into Launchpad.
• Collection behavior: Single generated or uploaded artwork can be reused across a collection. The ZIP route is the path for unique per-token ERC-721 artwork and metadata.

That separation is important for review. Gholong remains responsible for launch, minting, graduation, marketplace rules, MeFT trading, rewards, and community participation. Studio is responsible for preparation and handoff.

Gholong is designed so that ownership and participation continue to matter after the initial minting phase.

• Points: Users earn points for approved actions including project creation, milestone progress, minting, sell-back, swaps, NFT buys, NFT sales, and badge-related activity.
• Badges: Badge achievements are claimable ERC-721 NFTs tied to meaningful product participation.
• Fee discounts: Approved point balances can unlock fee discount routes.
• Point staking: The product includes point staking as an extended utility path.
• Holder rewards: Post-launch participation includes holder reward and utility surfaces.
• Community participation: Squads and locker-room messaging keep engagement tied to the collection ecosystem instead of pushing users into an unrelated app.

The holder utility contract also gives the reward system more structure than a simple leaderboard. Today it already defines weight-based holder rewards, boosted weight from badges and fan tokens, point boosts for holders, and fee-discount boosts for certain holder profiles.

That means the app is not only rewarding transaction volume. It also rewards continued holding and deeper participation after launch.

This is a major part of the app's motivation. The product is not only about launching a collectible, but about creating an ongoing participation loop around it.

• What is Gholong? Gholong is a permissionless MeFT launchpad and exchange on Chiliz Chain that combines collection launch, bonding-curve minting, MeFT liquidity, NFT trading, and participation rewards.
• Why was it built this way? The product was built to keep launch, liquidity, trading, and participation on one path instead of splitting those behaviors across unrelated tools.
• Who is the primary user on the creator side? Clubs, athletes, teams, fan groups, and sports-led communities that want to launch a collection and keep participation inside one ecosystem.
• Who is the primary user on the fan side? Fans who want to mint, trade, hold, redeem, and participate in community and reward flows around sports-led collections.
• What is required before a creator can launch? A creator needs a connected wallet, CHZ for gas, collection configuration, and valid assets plus metadata.
• Does AI Studio replace Launchpad? No. AI Studio helps prepare assets. Launchpad remains the place where the collection is configured and launched.
• What happens after graduation? The collection becomes eligible for MeFT trading, marketplace activity, and the rest of the post-graduation reward and utility system.
• Are points transferable? No. Points are wallet-bound and used for participation tracking, badges, discounts, rankings, and reward eligibility.